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When we talk about Dubai SEO and the online visibility of websites, things have to be kept pretty tight. At the end of the day, SEO success isn’t something you can get overnight, and if you want it to last, you should build it - brick by brick.
SEO for Dubai businesses is made out of multiple aspects that make the ultimate online presence and visibility. Those aspects include everything from tiny alt texts to mobile responsiveness – and for all of them, it takes time to get fit at the right place.
If your website is not getting attention from search engines, you’ve probably missed out on implementing some of the essential SEO components. Or your SEO wasn’t done by professionals. Regardless of what is the case, every website should check if something is lacking in their SEO efforts, especially in technical SEO.
Talking about technical SEO, it's worth mentioning that it represents one of the core aspects of Dubai SEO success, and if you fail to do that part right, you simply can't move to other SEO components.
In this article we will talk about technical SEO and how it's connected with web design and development. We will also explore why technical SEO matters for your success and how we can help you implement it into your website.
Let's begin!
Are SEO and Web Design & Development Connected?
First things first, the common misunderstanding is that SEO can be performed on its own. You have your business website in Dubai live, you put some content and optimize it with keywords, then you create top meta elements, and still nothing happens.
Have you considered whether your web design and development support your Dubai SEO efforts?
If not, you should know that those two aspects of your online presence are very closely connected. Moreover, if you want a technical part of SEO to work flawlessly you will need to have a strong website ready to be further optimized.
Without a professional web design and development that it's user-friendly and clear, your SEO can struggle a lot.
But let's see in more depth how they are connected!
Speed: The Backbone of User Experience
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Let's begin with speed because that is something that will define a lot of things in your SEO success. How fast your website loads will be one of the imperatives for two common reasons:
- First it's user experience, in other words how users will interact with your website
- The second is SEO rankings.
It's a simple fact that slow-loading sites can annoy visitors so much that they can leave your website before they get a chance to check what you have to offer. This is the so-called bounce rate, so both of those can make your website rank lower in search engines. Therefore, your website's load speed is the first factor in technical SEO you should care about.
Web speed is one of the first stops we visit when building websites. Compacting images, minifying code, and using caching on your site to improve load times will not only increase your search visibility but also the total user experience.
Mobile First: Cross-Device Experience
Google simply loves optimized, mobile-first websites. But mobile-friendly websites are loved by users too! If your website provides an easy and responsive experience, then it's very likely that it will be favored for ranking high. In the 21st century, responsive website design is essential for Dubai's SEO success. Especially with a high mobile population. So if you don't have a mobile-friendly website you are risking losing a huge amount of leads, as well as your potential high ranking position.
What we do at 11 Digital revolves around modifying your website. Your website should work perfectly on all devices, from desktops and tablets to smartphones, and this goes above web design trends. One of our main goals is to provide your business with an ultra-user-friendly website that will be favored by both users and search engines.
Web Vitals: Boost User Engagement and Ranking.
Core Web Vitals is another important part of SEO, and it represents a set of metrics that is in charge of prioritizing user experience. Core Web Vitals is all about loading performance, interactivity, and visual stability, and it uses some metrics. These metrics (Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS)) will directly influence how Google ranks your website.
Our SEO experts can optimize your website to meet Google’s Core Web Vitals standards, ensuring faster load times, smoother interactivity, and minimal layout shifts. All of this will improve your search ranking and user satisfaction.
SSL (Secure Socket Layer): A Trust Building & Ranking Signal
Unfortunately, websites that are not using SSL (HTTP) seem like they don't have a bright future in SEO. Moreover, secured websites are a must today! If your website is secured and safe for users, it will likely be ranked higher in SERP, showing potential customers that you are a trustworthy resource.
Low security doesn’t make a website good, and if you lose your customer's trust it can damage your business and SEO performance too. Therefore our experts always prioritize security when building your website.
Structured Data: SEO-Friendly Content
Search engines work perfectly and understand your content with ease but only when it has structured data (like Schema markup). This means that having well-structured content will get your business bonus points in ranking on search engines! With well-structured content, your website can easily become a main star on SERP, increasing your potential for clicks and leads.
Even if the content isn't a regular part of technical SEO, its structure is very important for our SEO experts. Having professionally structured data will help search engines to better interpret your website, leading to enhanced visibility and long-term SEO success.
Make Your SEO Success Lasts!
SEO is a very vibrant marketing component and involves constant change, but some of its aspects, such as technical SEO, are simply evergreen. Technical SEO is closely linked to the web design and development of your business website.
So if some basics aren't met from the start, it'll probably take more time, money, and effort for your SEO success to become visible. Or it won't happen at all. That's why it's important to choose your web design and development agency in Dubai wisely and only work with professionals who can get the most out of your marketing presence.
If you don't know where to start, contact 11 Digital and make an appointment with our experts! We have a skilled team in web design and development who will prepare your website for your unlimited SEO success.
Remember, the sooner you start thinking about your SEO future, the better your optimization journey will go. SEO can become your best friend once you know the benefits of a high high-performance website in the first place.
Author
Frontend Developer/Webflow Expert as a versatile person who is in love with digital development, I have integrated various skills that help me to be successful in my job. I have been involved in Web Development for more than 4 years and until today I worked on over 70 projects. Through my work, i integrated my knowledge from creating custom code pages using programming languages (HTML, CSS, JavaScript) to creating advanced Webflow websites. Experience in the digital field has also given me advanced use of design tools such as Figma and Adobe programs. I'm motivated and always seeking personal and professional growth. Good organization and respect for deadlines and processes give me the fuel to always be on top of all tasks. To take my knowledge to a higher level, I have perfected research for clients and websites, as well as site map creation. Being well-organized, working in a professional and dynamic environment, having good energy, and pushing the limits motivate me to be the best in my job.
